The goal of your business plan isn’t to come up with a detailed blueprint for what’s going to happen when. It’s to help you quickly identify your riskiest guesses, and find ways to reduce that risk.
Build your business, your way.
Think about this next time you’re working with a new client. How can you make their experience working with you so memorable, so effortless, and so exceptional, they never want to work with anyone else?
Whenever you work for someone else – whether it’s as an employee or a consultant – you’re trading time for money. You spend your time, and in return, someone drops a fixed amount of money into your bank account every couple of weeks. You pass Go, you collect $200.
Instead of aiming for a specific target, I’m focused on making sure my work stays true to my values and letting them guide the decisions I make.
Our world today is consumed by hacks, tips, tricks, and listicles – and building a business or life around them will only take you so far.
Uncertainty is here to stay – but how you deal with it can mean the difference between success and failure.